February 29, a.k.a. ASD Market Week Day 2 happened! Here are the must-see events, high-margin products, buyers we spotted, and new developments on the show floor from Day 2! Keynote speaker Jim Cockrum, “Dress the Director” fashion feature, and hidden gems.
By now you’ve enjoyed a packed Day 1 and Day 2 of vendors, speakers, and even made time to network and relax at ASD’s official opening night party at the Sayers Club, inside the SLS Hotel. Welcome to Day 2 of ASD Market Week (and what a fine leap year it’s already shaping up to be).
“This show we’ve worked harder than ever to listen to and connect personally with our buyer attendees in order to really understand what they are looking for and the challenges they face – and how we can make them more successful. This is reflected in the products you’ll see on the show floor and the top-tier educational sessions happening every day.” Camille Candella, VP of Marketing ASD Market Week
ASD’s Retail Education Seminars Day 2 Highlights: Jim Cockrum
- Keynote speaker, Internet and Amazon marketing guru, Jim Cockrum discussed strategies to achieve rapid business growth using the internet. He also gave away signed copies of his best-selling book, Silent Sales Machine.
Jim’s Key Talking Points
Gatekeeper strategy. Find the influencers who already have the audience you are seeking, and develop real relationships with them.
The best business card you can have = write a book! Use Amazon’s CreateSpace.com to get your book published. Get into the information and content curation business and spread your unique expertise – everyone is an expert on something.
The importance of email marketing. Build a list of people who can’t wait to hear what you’re up to next.
Become a leader. Once you get really good at something, educate your competitors.
More great talks from today –
- What’s Your Story: Building Your Brand Online in 2016 by ASD favorite, Katharyne Shelton of Blue Sky Suite
- Bringing New Items and Brands to Amazon, featuring another ASD partner, Robyn Johnson of IMA
Tomorrow’s Featured IMA (Internet Merchants Association) Talk! The always popular, “Meet the Online Sellers – Experienced Amazon, eBay, and Website Sellers. This one is sure to be lively, informative, and packed. Grab your seat.
Location: North Hall, N245
The Independent Retailer Conference (IRC) continues…snackable in-person content!
- The Players of Mobile Shopping, presented by James Nelson of Wish
- What Really Happens on Your Sales Floor – Optimize the Shopper’s Journey, with Rich Kizer
- Selling Online, When Is It Right For You? with William English, English Management Solutions
Message of the Day: It’s time to get mobile savvy.
Location: Central Lobby
ASD’s free Retail Education sessions take place every day – check out the full speaker schedule here.
Must-See Vendors, Trends, and Products From Day 2 – Smoke + Vape
ASD Market Week is all about finding wholesale products you love, at the right price so…
Vendor highlights Smoke + Vape at ASD (Ruthless Vapor “rolled” deep to ASD this year with 25 booths!)
In case you missed it:
Gift + Novelties products from Day 1 that blew our minds (vendor booth #s included). Gift + Novelties has become the rockstar “crossover buying” category of the year. See why.
Tomorrow: Check back tomorrow for more trends and vendor highlights!
Dress the Director – Fashion + Accessories Trends at ASD Market Week 2016, Day 2
ASD’s own Tomel Lora, Show Director for Fashion Accessories, pulled the most stylish finds from vendors on the show floor today as part our brand new, “Dress the Director” feature! Read Tomel’s Dress The Director post here.
Stay tuned the ASD Insider on Day 3 to see more fashion accessories vendors that are trending – and who you should visit ASAP.
Remember to Follow @ASDShow in Instagram and keep and eye out for our social media team – you just might get featured! Use the hashtag #ASDShow to stay in the loop on trending vendors and show up on our radar.
Wait..Another Party, er, Networking Event?
Monday Main Event at the Marquee: Tonight, Monday, February 29, join us at the Marquee Nightclub at the Cosmopolitan. Your ASD badge will get you in free, speed the line, and provide an open bar from 10PM-11PM.
ASD Market Week has an abundance of events scheduled to help engage attendees throughout the next few days – in addition to over 2,700 vendors for buyers to discover. Want to join us?
Buyers Spotted on the Floor Today!
AAHS Gift Shop, AC Moore (Arts $ Crafts), Hobby Lobby, Omaha’s Henry Doorly Zoo, Saint Louis Zoo (Souvenir/Gift/Toy), Six Flag Entertainment Corp, Dollar General, Dollar Tree, 99 Cents Only Stores, Valero, Emart, Ace Hardware, Fred’s and more.
Thanks for coming! Remember to use #ASDShow on social and check back for Day 3 highlights tomorrow!