5 fashion accessories standouts from ASD Market Week
Only a couple of weeks ago thousands of vendors showcased their products at ASD Market Week. Approximately 550 of the vendors showcased their fashion and accessory must-haves to the more than 45,000 attendees. The largest affordable fashion and accessories show in the United States, ASD Market Week introduced retail buyers to countless new trends, products and vendors that make it easy for retailers to bring both fashion and strong margins to their stores. Among our favorite fashion accessories trends and vendors discovered are the following:
On trend with the masculine yet still sexy, feminine clean lines we are seeing in women’s apparel, geometric jewelry stood out at ASD Market Week. Very simply, ornate is over and minimal is in when it comes to jewelry – and vendor Lauren Spencer, LTD showcased this best with their beautiful designs. From leather to brass to handmade, there was something for everyone’s geometric style at ASD.
Whimsical and fun, accent purses stood out among fashion and accessory vendors at ASD Market Week. Thanks to consumers loving emojis, celebrities, media and more, accent purses have become a natural complement to consumer wardrobes when it comes to adding style based on their own personalities. Options ranged from soft leather goods to edgy synthetic styles to Sworavski crystal covered clutches. Among our favorite vendors for accent purses was Nila Anthony, who had countless options to choose from – including a retail favorite, Nasty Gal.
In an effort to be different, wood details and wooden accents are among emerging fashion accessories trends that we can’t get enough of, particularly in eyewear. Classic styles like the Wayfarer and Aviator gain new life with wooden detail, while the trendiest of stores were pleased to discover totally new, totally unexpected wooden styles that their customers can indulge over. Another perk we loved came from vendor eFocus, who not only offered the latest in wooden eyewear, but also offered retailers stylish displays and eyewear accessories to choose from. This is a trend not to overlook…no pun intended, of course.
Let’s face it…consumers love licensed goods, making them the basis for one of the most consistent fashion accessories trends for all ages. From movie hits like Frozen to Despicable Me, licensed merchandise is all the rage among retailers and consumers alike. There’s no shortage of options at ASD Market Week, with a one of our favorites being Buckle-Down, a manufacturer and longtime ASD attending vendor of high quality belt buckles and accessories that include guitar straps, coasters, keychains, purses and more. Basically, they represent the mainstay of popular culture…and help deliver strong sales with strong margins to retail stores.
Tunics are a staple among consumer closets, but the new must-have length among tunics will have you floored…literally. Floor-grazing lengths are in demand among consumers, and Pearl-Imports, Inc. introduced ASD buyers to stylish tunic options that are quickly making their mark among merchants looking to gain high margins and quick sales. Popular among higher-end stores already, floor length tunics are a must-have fashion addition to your store – with retail price points that will leave your competitor stores jealous.
With 600+ vendors to discover at ASD Market Week, these five are just a snapshot of what you missed. But no worries! Sign up here for the next ASD Market Week in Las Vegas, where you can scoop up your own favorite trends for your store. Reserve your free ticket for ASD here. and start receiving regular product trend updates from our editorial team!
By Nicole Leinbach Reyhle
Nicole Leinbach Reyhle is co-founder of the Independent Retailer Conference, columnist for Forbes, and publisher of online magazine Retail Minded.